Career Guide

The 5 Essential Steps For Getting To Market Without Wasting Precious Resources

Recently, a long-time colleague, the chief sales officer for a $21M technology company, reached out to catch up and asked for help to get to market in the primary vertical where I focus. He went on to share that his company made an initial go-to-market a

logo.png  By JG  Jan 28, 2022

4 Healthcare Jobs On The Rise In 2022

The healthcare industry will continue to see major growth in 2022. But which healthcare jobs are on the rise? According to LinkedIn's Jobs on the Rise report, these are the most in-demand healthcare jobs of 2022:1. Vaccine SpecialistThe most in-demand he

logo.png  By JG  Jan 27, 2022

Why "Buy My Product" Looks Desperate

If your marketing is focused on, “here, buy my product!” those days are over. For marketing to be effective, consumers need to understand much more about your brand before buying your product in this highly competitive world.Here are four signs why focus

logo.png  By JG  Jan 26, 2022

4 Ways Your Software Sales Efforts May Get STUCK In India

Anyone in the software industry worth their salt heard about the great army of developers that is sitting in what locals call affectionately "Mother India." The Indian education system mints new graduates at a rapid clip. Entire forests of buildings and

logo.png  By JG  Jan 26, 2022