Career Guide

4 Steps To Solving Problems

I used to work with a rapidly expanding start-up.Rapidly expanding businesses are like bubbles. The only thing that keeps them together is a very thin skin.As the headcount grew, so did the number of people running into problems and needing answers. They

logo.png  By JG  Jul 14, 2022

How To Answer 7 Of The Most Common Interview Questions

Interview questions are not as straightforward as they seem, and answering just one question incorrectly may put you out of the running for a job.The takeaway? Be ready to read between the lines.Here are seven of the most common interview questions, what

logo.png  By JG  Jul 14, 2022

Quick Tip: Use 'Dear Hiring Team' On Your Cover Letter

You’ve always been told that you shouldn’t write, “To Whom It May Concern,” on your cover letter. But what should you do when you don’t have the name of the hiring manager?First, Track Down The NameObviously, it’s ideal to use the hiring manager’s name i

logo.png  By JG  Jul 13, 2022

Is Your Marketing Function Analytically Oriented For Impact?

I am pleased to announce that after much hard work and complex analyses, my fellow authors and I have successfully proven through a quantitative research study (Journal of Applied Marketing Analytics) a new measure that quantifies your organization's mar

logo.png  By JG  Jul 13, 2022