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20 March 2026

Circular Transformation: Empowering Tourism SMEs with GreenSET

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The latest publication by GreenSET consortium partners outlines the innovative steps taken to help tourism SMEs in the Adriatic region embrace circular practices while boosting competitiveness.

Content source Tap to read the full overview Publishing org

Sistema Iniziative Locali - Sinloc SpA

Related Organisation(s)

Sistema Iniziative Locali - Sinloc SpA

Topics Geographical descriptors

Albania

Croatia

Cyprus

France

Greece

Italy

Montenegro

Portugal

Spain

Organisation Type

Business Support Organisation

SMEs (a company with less than 250 employees)

• Specific types of tourism

• • Adventure tourism

  • Coastal, maritime and inland water tourism

  • Cultural tourism

  • Ecotourism

  • Education tourism

  • Festival tourism

  • Gastronomy tourism

  • Health and medical tourism

  • MICE tourism

  • Mountain tourism

  • Religious tourism

  • Rural tourism

  • Sports tourism

  • Urban/city tourism

  • Wellness tourism

• Transition Pathway Strategic Areas

• • Best practices, peer learning and networking

  • Circularity of tourism services

  • Funding and support measures

  • Green Transition of Tourism Companies and SMEs

  • Tourism strategies

• Business activities

• • Activities of associations and other organisations supporting tourism

Share "service" : "share", "target": "_blank", "version" : "2.0", "networks" : ["twitter", "facebook", "linkedin"]

In the challenging backdrop of the Adriatic tourism sector, SMEs struggle to balance environmental sustainability with market demands. The recent publication by Sistema Iniziative Locali - Sinloc SpA and Foundation Business Start-Up Center Bar highlights how the GreenSET Service Accelerator is pivotal in addressing these pressures. Through its MED Sustainable Service Innovation Methodology (MEDSSIM), GreenSET empowers Business Support Organizations (BSOs) to guide SMEs in transforming sustainability into concrete business gains.

This structured approach allows SMEs to optimize costs, enhance service quality, and improve market positioning, all while pursuing sustainable practices. The publication underscores a shift in the BSO's role from traditional consulting to strategic mentoring, ensuring that sustainability efforts are aligned with business performance consistently.

By redefining the support ecosystem, GreenSET enables a practical framework where SMEs can achieve sustainable growth. It also strengthens BSOs as reliable partners in this transformation journey.

For more insights into how GreenSET is driving circular change across the tourism sector, explore the full article here.

#Sustainable tourism #Circular tourism economy #Resource efficiency #Destination management #Community engagement

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Started

• 113

Initiative

14 Mar 2025

A.SPIRE: driving innovation for climate neutrality, circularity, and competitiveness in european process industries

Publishing organisations:

Editorial team

Organisation types:

NGOs / Non-profits

Next progression check date:

14 Mar 2026

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